THE EDGE | A Conservative Girl's Guide to Achieving Street Cred

Photo via Olivia Palermo on Instagram

Originally posted in The Fashion Scoop

Pressed, primped and pulled-together is one thing. But cool? Now that's a real challenge for conservative girls. While some are just born with it, most of us have to work a little harder to get an edge. Luckily, the right pieces can score you that street cred you crave. We've pulled together some of our fav ways to add instant edge to your wardrobe this season, no extra piercings required. Phew...

READ MORE...

TREND REPORT | Shades of Grey

A perfect grey moto jacket. Photo via Danier.

Originally posted in The LOOK

Just got back from New York and like always when I get home from this beautiful city, I feel inspired. There's just something about the way a New Yorker throws herself together that exudes character and confidence. And yet after this trip, it's not a boot or a handbag that stood out to me as a must. On this trip, it was the colours that came out on top from the classic neutrals to the pop-brights (see yesterday's post) that stood out like yellow cabs against the concrete. But while I'll always love black, my go-to neutral this fall and winter will be about quiet, subtle but sublimely sophisticated grey.

New York It-chicks sailed through the city this week in all shades of grey, worn most strikingly from head-to-toe, acting a lot like urban camo against the backdrop of sidewalks, buildings and the grey fall skies. And while you'd think all grey would be boring, it's surprisingly not. The NYC secret? Mix up shades of grey in loads of different textures to achieve wardrobe 'grey'tness. 

If this hasn't been played out too much already (and even if it has), I've rounded up 50 of my fav grey finds. Mix these picks up with abandon and you'll look urban in all the right ways for fall, even if you've yet to set foot in NYC...

READ MORE...

BRIGHT IDEA | Rock Colour This Fall

Photo courtesy GAP

Originally posted in The CLOSET

The cold weather hits and suddenly, we're a mass of black - heads down, all angsty looking. In a word: depressing. And I'm definitely guilty of putting away most of my brights when the cold weather hits, too. Sure, I'm in fashion so it's practically a job requirement to have a bright coat here and a shocking accessory there but if I'm honest, it's mostly black. All. The. Time. 

So, I'm fighting against it this season. Not because it's particularly on trend, or because it's what any style expert said we should do. But because I'm in New York this week and against the backdrop of all the buildings and pavement and black-clad people, I can't stop staring at all of those bright yellow NYC cabs.

Let's be honest - you can never go wrong with neutrals (more on that later), but here are 40 bright and happy finds to pop on anytime you're feeling blah this fall. Oh, and I've included loads of gorgeous reds to take you right into the holidays, too...

READ MORE...

A New York Minute

Big yellow taxis

My bad for not posting over the past few days but I have a very good excuse: I'm in New York. Gone to NYC is like the blogger version of Gone Fishing; a necessity to get that much-needed respite from the grind of everyday life. Oh, but instead of serenity and big fish, it's the bustle and shoe sales we bloggers are after.

White House Black Market flew a lucky few of us to NYC for their Spring '15 preview and so we've taken a few days to take in the city. I'm home later tonight so will post shortly about the preview and our epic celeb karma. I won't give it all away but let's just say that if you know anything about fashion, the initials O.P. might ring your bell.

'Til then, back to this loud, gritty, most wonderful city.

Alex from Target

The pic that started it all...

You've heard of Alex from Target, right? Girl snaps a pic of a hottie cashier at Target over the weekend, posts it to Twitter, and suddenly 'Alex from Target' is everywhere. Girls collectively freak. Confused moms across the US get dragged to their closest Target just in case Alex happens to be working. Marriage proposals flood the Twitterverse. Alex from Target goes from checkout boy to being checked out by millions.

Yup, Alex from Target is everywhere. Sigh...swept up into fame so young. Just hope he stays grounded.

Just thinking aloud here but Alex from Target could singlehandedly turn things around for Target Canada. If they can get him here...

It's clearly Monday.

Some funny 'Alex from Target' memes on Twitter right now. The fan fiction is my fav...