JEANIOUS: My DENIZEN Ambassador Gig

We all know about Levi's, of course, the cool-since-1873 denim brand. But have you heard of the brand's newest off-shoot, DENIZEN yet?  The line just launched in Canada at Target last year so like me, you may not have tried them on quite yet.

When DENIZEN asked me to be their brand ambassador recently, I finally had a chance to check them out in earnest.  They sent me several pairs of jeans in different fits and washes to test drive - modern skinnies, modern straights, pull-on skinnies and super soft leggings. The two things that impressed me the most? The modern styling and, most importantly (especially when it comes to denim), the fit. And unlike most affordable jean brands, the quality's there, too, with reinforced side seams, metal rivets at the corners and Levi's premium quality denim, ensuring jeans that will last.

I've been in desperate need of great black skinnies and happened to be at Target grabbing Hallowe'en gear yesterday so picked up a pair of DENIZEN's hi-rise skinnies to try (on sale for $25 - most styles sell for around $30 at regular price. So seriously, how could I not?) You know how a lot of black jeans can look faded and worn out from the start? Well, DENIZEN's black is perfect - a true, saturated black that I'll wear anytime I want the look of leggings with the flattering structure of jeans. 

Stay tuned for more how-I-wore-them posts from DENIZEN and a video series we have in the works for the holidays. So exciting!

Happy Hallowe'en my sweets! When faced with the option of trick or treat tonight, might I suggest the treat :)