Hudson's Bay Unveils Team Canada Olympic Uniforms for Sochi 2014

All pics courtesy Hudson's Bay

I went to school for 2 things: Kinesiology and Fashion. The Kinesiology part went nowhere (sorry Western) but when I watch the Olympics, I at least know the history of the Games (marginally useless info, I know), and I am somewhat qualified to comment on the team uniforms. I might not remember a radius from an ulna (I blame it on the partying - again, sorry Western) but I can definitely tell a good team uniform from a bad one. Hudson’s Bay just unveiled the Canadian Olympic and Paralympic Team Collection for the upcoming Sochi 2014 Games and I'm impressed. 'Impressed' is a technical word I learned at fashion school along with 'cute' 'I die' and 'totes amaze.' 

Created by the Hudson's Bay design team, the inspiration for the Sochi 2014 Canadian Olympic and Paralympic Team Collection was to capture the spirit of Canada. The outfits incorporate the perfect shade of red (naturally), the maple leaf, and Canada's animals, including the beaver. Don't laugh.

“Canada’s style and personality is instantly recognizable internationally, and we designed the Olympic uniforms to reflect who we are as a nation,” says Hilary Kelley, VP of Design, Hudson’s Bay Company.  “The Collection embodies modernity and classic refinement.  Canadians are passionate about their country; they are avid competitors, they are caring and dedicated.  For the Sochi 2014 Winter Olympic and Paralympic Uniform, we wanted to ensure our amazing athletes could feel proud, confident and carry with them the tremendous support of an entire nation as they prepare to bring home the gold.”  

The 2014 Olympic and Paralympic Collection boasts a wide range of items including colour-blocked tees, classic sweaters and athletic sweatshirts and hoodies, down-filled and puffer jackets, and brand new accessories including the now-famous Red Mittens, ranging from $5 - $275. 

The entire 2014 Canadian Olympic and Paralympic Team Collection can be purchased online now at  thebay.com and will be in all locations of Hudson’s Bay from October 30 until 2015. 

So...thoughts? Do you love the new uniforms? And who will you be cheering for at Sochi 2014 in 98 days? I want the red toggle coat and Caroline Calvé's legs. Is there a way to get those without all of the pain, hard work and sacrifice?

Speaking of sacrifice, I'm off to dress up like a flamingo. The things we do for our kids...

xx